• Worry is a poor investment

    Worry is a poor investment

    Most business articles will advise you on ways to improve sales, cut costs, hire the right personal, raise capital and a host of other formal topics of interest. In this article, however, we take a look at a different aspect of entrepreneurship. We look at how to cope with being in the trenches of entrepreneurship.The…

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  • Thirteen common business plan mistakes part-4

    Thirteen common business plan mistakes part-4

    We conclude our series with this 4th installment on mistakes you should avoid when preparing a business plan:Predicting a Baseless Exit StrategyOverlooking Expenses and Overstating Profit MarginsProviding Too Much Financial Detail Predicting a Baseless Exit StrategyIf I had a nickel for every business plan that said of its exit strategy, “The company will either have…

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  • Thirteen common business plan mistakes part-3

    Thirteen common business plan mistakes part-3

    Always make sure your business plan represents your company in the best possible light in the eyes of potential investors. Avoid common mistakes.Forecasting Revenues Beyond A Reasonable Growth RateBasing The Revenue Forecast On Capturing Just 1% Of The MarketIncluding Irrelevant Or Unimportant InformationDancing Around The CompetitionPredicting a Baseless Exit StrategyOverlooking Expenses and Overstating Profit MarginsProviding…

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  • Thirteen common business plan mistakes part-2

    Thirteen common business plan mistakes part-2

    In the first installment, we discussed the importance of: 1) Not having too many pages and being brief and to the point; 2) Clearly stating the product or service the opening sentence; 3) Not using a canned business plan package or someone else’s business plan as a template. Here, we continue to discuss common business…

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  • Thirteen common business plan mistakes part-1

    Thirteen common business plan mistakes part-1

    In the twenty or so years that I’ve been preparing and reviewing business plans, I have seen certain mistakes repeated over and over and over again. If you or your client or your friend or your business associate is an entrepreneur hoping to gain financing, then you’ll want to avoid the following mistakes:Having Too Many…

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  • Making a better presentation to investors

    Making a better presentation to investors

    Every so often I have the opportunity to something special, and while there was no monetary compensation, having been chosen as a coach for this year’s Central Coast Venture Forum in Santa Barbara was very rewarding. In case you aren’t familiar with the Central Coast Venture Forum, this is an event that takes place every…

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“Copyright © Eli Eisenberg, all rights reserved. This material is by Eli Eisenberg of Straight Line Management. Straight Line Management provides CFO services and financial expertise for high potential early-stage companies. To learn more visit http://www.StraightLineMgt.com or contact Eli at [email protected].